Built for growth. Wired for revenue.

An AI product studio.
We build products that turn customers into revenue, and automation that runs your business, so you grow without growing headcount.

25+ years | Business | Product | Technology | Ex Musafir.com, Yatra.com, Amadeus

Where do you fit?

Tap your world to jump straight to what's built for you.

Five products. One studio.

Systems we build for you, and products we run ourselves — so the portfolio reads as proof.

01
AI Services
AI automation for your business.

Our done-for-you automation arm. We design, deploy, and manage AI across your sales, operations, and support (chatbots, CRM, lead routing, internal workflows), architected around the tools you already use. Enterprise-grade systems, fully managed for you.

ForAny businessSales & opsSupport teams
Explore AI Services
02
AI Marketing
Marketing on autopilot, from content to dashboards.

A hands-off growth engine for your brand. We automate the full funnel: content creation, publishing, and daily posting across search and social, with live business dashboards that show exactly what's working. More reach and more qualified leads, with far less manual work.

ForAny businessBrands & SMEsGrowth teams
Explore AI Marketing
03
Vyra
Scroll-stopping video ads with AI.

An AI video studio for consumer brands. Photoreal AI creators showcase your product, service, or destination, speak 30+ languages, and hand you a publish-ready reel every day. No camera, no crew, no editing. Scroll-stopping social ads at a fraction of a shoot's cost.

ForConsumer brandsHotels & travelMarketing agencies
Explore Vyra
04
The Hub
One API. Every ancillary.

An ancillary-revenue platform for airlines, OTAs, and travel sellers. Add a full catalogue of add-ons (visas, eSIMs, lounges, transfers, insurance, + more) to your booking flow through a single API, widget, or white-label integration. Live in weeks, not months.

ForAirlinesOTAsFintech & bankingCruises
See The Hub
05
Ezidoo
The operating system for travel agencies.

An all-in-one operating system for travel agencies and tour operators. Run bookings, quotes, itineraries, branded documents, and client management in one place. Multi-currency, multi-market, and under your own brand. Everything an agency needs to sell and scale, without stitching five tools together.

ForTravel agenciesTour operators
Visit Ezidoo
AI automation · done for you

Want the same edge inside your own business?

We build the AI systems our own products run on, now for your sales, marketing, and operations. It starts with a free AI Growth Assessment: we audit your stack and hand you a prioritized AI roadmap. Then deploy and scale, at the pace you actually move.

See our work
Why Serene Labs

Built by operators, not consultants.

25+ years running product, strategy, and operations across technology and travel, building and scaling real businesses, not slide decks. We ship our own products before we build for you, so the portfolio reads as proof, and we know exactly where the revenue and the friction sit in your business.

Meet the founder
25+years domain expertise
Leadership roles atMusafir · Yatra · Amadeus

Let's build your edge.

Book a 30-minute call. We'll show you where AI creates the highest impact, whether that's a product to build or a business to automate. It starts with a free AI Growth Assessment.

Book a 30-min call